Showing posts from June, 2009

Ownership is the key!

This article about Room To Read in Business Week caught my attention, (through a Google Alert set up on Self Publishing). Specifically the last paragraph which I reproduce here: While Room to Read's accomplishments so far are quite impressive, John isn't satisfied. Children aren't using the libraries enough. Of the 5.6 million books in the libraries, only 1.3 million have been checked out so far. So Wood's local teams are working with schools to make the library experience more compelling to children. Self-publishing content is another piece of the strategy. The more books the organization can publish in local languages that are sculpted for young readers in those places, the more likely they'll want to read them. Unfortunately, it costs about $12,000 per book for writing, editing, and printing expenses. While generating more engaging content, content tailored to local culture, environment and in local languages is very important, I think there is one more importa

Couple of WTFs to set the ball rolling again!

Slumdog star Rubina to pen biography! While I am all for people trying to make use of the popularity of these kids for good cause (the proceeds from the book will go to some charity in.. France!), this is stretching it too much. She is all of 9 years old. Somebody applied to our company with this cover letter: I am writing to apply for any job opening is there in your company. ... I believe my education, skills and experiences fit your requirements... Again, don't get me wrong. I know searching for a job can be quite tough but then you have to keep your game up in the tough times and not write such sloppy letters. If you are applying to "any" job, how does your "education, skills and experiences fit our requirement"? Regular programming will resume in a while!